Are you wondering how to reach out and connect with thousands of prospects quickly, without a massive marketing budget? Well, we have the answer for you, and it might not be what you were expecting.Home based business owners, please listen up. The key to reaching the masses quickly, and with limited funds is social media, and one of the best sites for connecting is LinkedIn.The reason why this may be surprising to many is simple. Unlike other social media sites such as Facebook, LinkedIn is exclusively a directory of business professionals, connecting more than 8.5 million people in over 130 industries. Because LinkedIn is primarily focused on business professionals, many home based business owners overlook this powerful site, and as a result, fail to include this terrific prospecting tool in their marketing efforts.To get started, begin by creating your LinkedIn profile. Remember, however, that this social networking site is quite different from Facebook, and because it is used exclusively by business professionals, personal information such as hobbies and interests are really not appropriate to include in a LinkedIn profile. Instead, information such as past experience in your industry, a listing of your home based business websites and the products you promote/offer should be the focus of your LinkedIn page.Establishing a LinkedIn profile has several key benefits. For example, LinkedIn profiles enjoy a high PageRank on Google, which means that your profile will appear at the top of the search engines when your name is searched on the internet. To increase page rank, create a public profile in LinkedIn, and then select “Full View.” In addition, it is best to customize the LinkedIn URL, rather than simply using the default assigned when you create your profile page. Customizing the URL with your name will increase your visibility among the search engines when your name is searched on the web.A LinkedIn profile also allows you to publicize websites, which is an excellent way to promote your home based business website or blog to search engines such as Google and Yahoo! LinkedIn has a few pre-selected categories such as “My Website” or My Company.” If you select “other” you can modify the name of the link in order to connect to your personal home based business blog. To further strengthen the visibility of your LinkedIn profile in the search engines, remember to use your link in other places on the web. For example, each time you comment on a blog or other website, include a link to your profile in your signature.You can also increase your presence on LinkedIn by participating in the Questions & Answers section. Answering questions about a particular topic related to your specific niche within the home based business industry or product category can establish you as an expert in your field, and ultimately drive prospects to your website. Increase your network even further by starting or joining industry or alumni groups, or by starting and managing a group page for your home based business or products. LinkedIn also provides a feature that allows recommendations, so reaching out to satisfied customers and requesting that they recommend you on their profile pages is a great way to boost visibility within the LinkedIn community.LinkedIn has the power to put you in touch with potential customers or business partners, and can be a valuable tool for those who are looking to make contact with other home based business professionals. For more information about LinkedIn and how social media can boost your business sales, visit http://www.thehomebasedbusinessreview.com

Alright, so you have a business plan for a great home based business system and a list of services to offer potential clients from your home and you have a custom domain name to list those services worldwide. Also, you’ve even got an auto-responder to hand out those generic emails. Now that you have all that, what is next? Well, now it’s time to cultivate a good list of clients. This isn’t that hard of a task, it is just time consuming. First off, you’ll have to make an effort and answer every email that has been answered by your auto-responder and as time consuming as this endeavor might turn out to be, it’s going to be a valuable part of cultivating clients.Building a list of clients for your home based business system can be a fun experience and some of the emails you will receive will range from humorous to rude to professional. Most would recommend that you be as selective as possible when deciding if a client will become a client. Your home based business will be better off with a good list of reliable clients, which will pay their bills on time. There will be nothing worse than an unsatisfied client, and you won’t want to find this out later.After you have started a relationship, the next step is to deliver valuable information in order to draw your customer in. Remember, you have a service that needs to be sold. Think of “drawing the customer in”, as a rewarding “get to know you” experience. Building your home based business system doesn’t have to feel like work. This part should not be treated as if you are giving something away, but rather like you are gaining something.Building a rapport with the customer is sensitive and if you give too little information, you run the risk of losing your potential customer for your home based business system. If you give too much information, you run the same risk just in the opposite manner. The absolute worst thing to do is give bad service. Everything you do at this point is under scrutiny, because the client is also trying to decide whether or not to use your services. The key here is to be professional at all times and give your services the whole- hearted effort you would want someone to put in for you, if the situation were to be reversed.Your home based business system will succeed, as long as you are willing to put the time and effort to get it started and operating properly. As long as you perform the services you listed, both competently and efficiently, there shouldn’t be any problems. If you have any problems with clients, remember to address these issues promptly. Your customers will give your services a good review, as long as you do what you say you’re going to do. Also, accountability is a huge part of business and don’t forget to offer your other services, while you are gaining your new clients on the side.

In the last few years there has been a big shift in the work force. Many workers are now looking to start their own home based business instead of being stuck in the rat race. There are literally hundreds of reasons for you to NOT work at home, but there are 3 big reasons why those don’t matter.First, starting your own home based business allows you the freedom to create your own income level. Have you ever dreamed about writing your own pay check every week? Have you ever wished you could decide when you get a raise?With a home based business, you are in full control of your income. Your income is directly related to the amount of knowledge you gain and how hard you decide to work each day. No longer will you be stuck working 9-5 for the same amount of pay every single week, with little chance for pay increases.Second, starting your own home based business allows you the freedom to spend more time with your family. Setting your own hours in your own business and working at home gives you more flexibility to do what you want when you want to.You can get rid of the words day care and babysitter from your vocabulary because you can now do your work when your kids are playing, napping, or sleeping and get the same amount of work done as you normally would at a regular office. You’re also completely eliminating the word commute from your life. You can literally save hours upon hours every week by working at home instead of driving to work each day. Not to mention the money you save on gas and work clothes.By starting your own home based business you are literally creating a situation where you can not only see your family more, but have the extra money to spend doing fun things with them.Third, starting your own home based business allows you the freedom to follow the career of your dreams. You can choose any industry, any work, any business you want to start. In fact, not only will you be more fulfilled because you are pursuing a career that you love, but also you will be more effective and better at your work this way too.It doesn’t feel like work anymore when you are doing what you are passionate about every day of your life. By doing what you love, you will not only be happier, but you’ll also end up making more money too.These are three great reasons to start your own home based business and live your dreams. No matter what you think the drawbacks are of starting your own business, these three things alone far outweigh any negatives.

You call it a legal service?

“I paid my Attorney in Manhattan (NY) $7,000.00 for getting my immigration papers processed and he screwed up big time. I kept walking in and out of his office for about three months, not paying attention to the wrath of my bad tempered employer or to the deductions he made in my wages for not showing up in the office on every alternate day. Getting my legal status in place was a priority for me that time; nothing else seemed to be as important. Every time I entered my Attorney’s office, I used to wait for my turn for hours together; (apparently he had hundreds of clients visiting him every day) and finally when I used to be ushered in, he would give me exactly 5 minutes to talk and I had to use all the senses at my command to effectively utilize those precious 5 minutes for having my queries answered. The worst thing was that he even lacked the courtesy of asking me to sit down. He used to make it look as if I was getting the work done for free and he was obliging me with the services he rendered. After a couple of months of filing the papers I got shot (point blank) with a ‘Denial letter’ from the immigration department. That day I had felt like Heavens falling. I was in a total mess and that Attorney had the nerve to ask me for more money in order to get the appeal filed, knowing very well that I wasn’t earning more than $300.00 a week. Worst of all, when I asked him what my chances were, he made it clear in his harsh and insensitive tone that his services did not have any sort of guarantees attached. My whole world had seemingly collapsed and all he could do to help was, to give me a choice, to hire any other Attorney if I so desired. I still remember him smiling brazenly at me, totally unaffected, when I walked out of his office with tears in my eyes.”

This is what happened with one of my acquaintances, a couple of years ago. Poor fellow did not have the courage to file a complaint against the Attorney as he did not want to jeopardize his case further. He was new to United States and did not know his rights and the worst thing was that he had got that huge amount of $7000.00 wire transferred from his home country, as he did not have a regular job that time. Needless to say, that in States, a person cannot even think of surviving without a Social Security number which is issued only after the legal status is granted. Having that kind of money down the drain in ‘one go’ and that too without any results, I can only imagine his predicament in that nerve-racking moment of his life. The question is…would that Attorney have ever thought, even for a single moment, about that poor man, after he quietly walked out of his office, that fateful day?

Legal malpractice

We have thousands of people complaining about the professional misconduct of the Attorneys who seem to show absolutely no concern over the problems of their clients. For them every client is just a case and nothing more than that. They charge exorbitant amounts as legal fees but do not deliver proportionately. As a result of their intimidating fee structure, a large percentage (of people) is left with no choice except to forego their rights or else approach the courts (if the situation so demands) with zero knowledge of the existing legal system; either way it proves fatal for such helpless people. They either get bullied by the Judge or face the music in the court dumbfounded, with butterflies in their stomach as they stand no chance against the legal jargon used by the opposing Attorneys.

Prepaid legal services

I found that ‘Prepaid Legal Services’ (PPL) was a perfect alternative in situations where it is difficult to afford an Attorney. These services turn out more beneficial in helping with day to day legal issues for which we, normally, do not hire an Attorney. They would charge you anywhere between $15 and $25 per month towards membership fees, depending on the State you are living in. In lieu of the membership fees, they extend many benefits ranging from, issuing legal notices and letters on your behalf free of cost, giving free legal consultation and complimentary document review up to 20-25 pages. In addition, if they feel you need an Attorney for any court case, they assign your case to a law firm (in their panel) which will take up your case at a 25-30% discounted legal fee. Sounds fair! These firms, however, are mostly loaded with cases and you really need to be patient for them to call you back. Also, they prioritize cases depending on the urgency involved.

Legal aid society

Yet another way to have a lawyer defend your case, in the event of acute financial hardship, is to seek the assistance of ‘Legal Aid’. These organizations work with a principle of ‘justice for all’. They see to it that no one goes without legal support and guidance only for the reason of shortage of finances. They, however, have to be convinced with your ‘financial crisis’ plea, before they take up your case. Due to lack of adequate funds, these organizations do not widely advertise their services, as a result of which, a large percentage of people remain absolutely clueless as to their existence and the way of approaching them. These societies exist in every State and all what one needs to do is to search for their addresses or phone numbers in the local directory. They have really helped many distressed people who had almost lost all hopes of getting a fair chance. Some links for legal aid help are mentioned below.

Running away when you find yourself in a competitive environment without a single effort or even a failed trial to see if you can make it can be termed the worst form of failure.

What defines you as a success story, are those efforts you made on your way to success and not the success itself. Your ability to take the bull by the horn and make concerted efforts to make a mark when everything seems blurry is what the definition of yourself should be.

Small and growing businesses tend to run into hiding when the “Big bull” (the big business) comes to town.

Some go as far as closing up even before the arrival of these big businesses. They surrender at the mention of the arrival of big businesses not minding the fact that they (the small businesses) have existed for a very long time.

This is as a result of the self-inflicting pain and fear that they bring upon themselves due to poor orientation and insufficient grooming. As a small business owner, you should be able to adapt and change with changing market conditions. When the market is shaky and unstable, your agility and stance must be firm and resolute.

A proper mindset, a proper thinking pattern and a good success orientation and grounding would help you to adjust and face the competitive business world confidently and bravely too.

It would not be much difficult for any small business that has been doing well in the past to retain its market despite the presence of big brands/businesses.

All you need to do is believe that you can make it and retain your company’s image along with your value driven products and services.

Nevertheless, a small business that have not been living up to expectation can still put up measures to weather the storm at the emergence of big businesses.

You as the owner of a small and growing business should possess a reasonable certainty and resolution devoid of relying on weak hopes to take your business to the next level as you aim at achieving success. You do this by putting in place, a good marketing system that directs and helps you to achieve reasonable amounts of profits and success.

The big mistake that most small and growing businesses make is that they are unsure of themselves and end up using excuses to cover up. They fail to realize that their business is meant for some people and those potential consumers would come looking for them if only they can distinguish themselves and offer something substantial and valuable.

You have people that believe in you and in what you have to offer. Remind yourself of this always and you will conceive that driving force you need to propel you further for more profitable actions.

When your mindset is constructed and built up with the thought that, “if anyone can do it, so can I”, all your actions and strategies would be based on energy and hard work aimed at hitting your target and reaching your goal.

It is therefore left for you as a small business owner to decide to stay put even if you are surrounded by the big businesses and create products and services that would help you sustain and grow your business.

Your products and services have to possess greater value to the customers.

As a small business owner, you have an edge over big businesses because;

Your operational costs are low.

You have direct contacts with your customers.

Due to your closeness to your customers, you can get to know what they think about your products and services and how you can serve them better.

You can come up with a very dynamic and targeted marketing plans and systems that cut across your target audience.

Some of these advantages are not always available to big businesses due to their administrative bottlenecks and wide (sometimes unnecessary) market coverage.